Nobody looks up. Everybody looks where they are walking.
The Infinity Walking Light is a full commercial gobo projector — 35W to 200W, indoor or outdoor, two free full-color custom gobos — specified for the surface people actually watch: the floor in front of them. Point it down a corridor, across a lobby, along a walkway or over an entrance, and it puts your logo, your directions or your safety message where feet are already going. It projects in spin or static, switched on the remote.
From $348.88, shipped free worldwide.
Wall signage competes with everything else on the wall. Overhead signage competes with the ceiling, the lighting and the fact that people are looking at their phones. The floor competes with nothing — and in a corridor, a queue or a doorway it is the one surface in everybody's field of view.
It is also the surface you are least allowed to change. Landlords say no to paint, adhesive vinyl lifts and looks tired within a season, and etched or inlaid flooring is a construction project. Projected light needs no permission, marks nothing, and changes with a two-minute gobo swap.
Static holds the projection perfectly still — the setting for a logo, an arrow, a room name, a queue marker or a safety message, and what almost every commercial install runs. Spin turns it slowly, which suits decorative patterns and seasonal artwork in a lobby or a hospitality space. One button, changed whenever you like.
Lens number × distance = image width. The standard 1:0.33 lens gives a 3.3 ft projection from 10 ft away. (Written the industry way, that is a 3.0:1 throw ratio.) On floor work the distance that matters is from the lens to the floor — usually the mounting height, not the distance along the corridor.
Suggested starting points: a standard 8–10 ft ceiling wants a wider lens than people expect — the 1:0.65 or 1:1.0 gets you a readable 5–10 ft projection where the standard lens would give barely three. A high atrium or an exterior canopy at 20–30 ft is where the standard 1:0.33 comes into its own. Tell us the mounting height and the size you want and we will confirm the lens before you order.
Aim within about 30 degrees of perpendicular to the floor. Past that the projection stretches away from you — a circle turns into an egg and lettering leans down the corridor.
Floor work makes this easy to get wrong, because the natural instinct is to mount the projector on a wall and angle it out across the space. Straight down from above is almost always the better answer: the projection stays square, the lettering reads from any approach, and nobody walks through the beam at eye level. Where a ceiling fixing is impossible and the angle is forced on you, keystone correction squares the projection back up.
Wattage is decided by the light already falling on the floor, not by the size of the projection. This is the single most common mistake on floor work, because interior floors are usually lit far more brightly than the walls people are used to specifying for.
A floor in a daylit atrium can be brighter than a wall at night by an order of magnitude. Run your mounting height, projection size and light level through the Wattage Finder, or send us a photo of the space at the time of day it matters.
Every Walking Light ships with two custom full-color gobos, free, made from your own artwork — a logo, a wayfinding arrow, a room name, a safety instruction. Send a logo file, a sign file, or a photograph of signage you already have, and our team prepares it for projection at no charge with a proof before anything is cut. Order more any time, or browse the stock collection.
One thing worth designing for: a floor projection is read by somebody walking toward it, often from one direction only. Orientation matters more than it does on a wall, and simple, bold artwork beats fine detail underfoot. We will flag it if your file will not hold up.
The Walking Light is specified for both indoor and outdoor installation, and built for 8–10 hours a day of commercial running. Outdoor walkways, covered entrances and loading areas are all within scope; add the waterproof timer if it should switch itself on at dusk.
The best floor installs are the ones that do a job signage cannot. Put a queue marker where the queue actually forms, and move it next week when it does not. Run a repeating pattern down a long corridor with a prism lens so the walk itself feels designed. Project a welcome in the guest's own language on the floor of the lift lobby. Mark a keep-clear zone that a forklift cannot scuff away. None of it is attached to the building, and all of it changes in two minutes.
Freight is included free to just about anywhere in the world. Wayfinding schemes and multi-site rollouts are quoted as projects — send the floor plans, ceiling heights and what each projection needs to say through the quote form. Mix Match & Save covers smaller multi-unit orders.
Yes. Every unit is manufactured with a wide-voltage input of 110–240V AC, so it runs on standard US 120V mains straight out of the box — and on 220–240V anywhere else in the world without a converter. If you have seen figures like 24–36V or 165–265V on a spec sheet, those describe the driver's internal DC output, not the voltage at your wall.
A commercial gobo projector specified for the floor rather than the wall — mounted above a corridor, lobby, walkway or entrance so the projection lands where people are already looking. Same hardware and same optics as a wall projector; the difference is the aim, the mounting height and therefore the lens.
Because the floor competes with nothing. Wall signage fights everything else on the wall, overhead signage fights the ceiling and the lighting, and in a corridor or a queue the floor is the one surface in everybody's view. It is also the surface you are least allowed to alter permanently — projected light needs no landlord approval and marks nothing.
Lens number × distance. On the standard 1:0.33 lens that is 3.3 ft wide from 10 ft. For floor work the distance is the mounting height, so a standard 8–10 ft ceiling usually wants a wider lens — 1:0.65 or 1:1.0 — to get a readable 5–10 ft projection.
Straight down from above is almost always better. The projection stays square, the lettering reads from any approach and nobody walks through the beam at eye level. Angling out from a wall is what pushes you past 30 degrees and stretches the image.
More than you would use on a wall. Interior floors are usually brightly lit: 35–50W for dim corridors and back-of-house, 80–100W for lobbies and retail, 120–160W for atriums and bright interiors, and 200W for glazed atriums and concourses. The Wattage Finder settles it.
Yes — it is specified for both indoor and outdoor installation, and runs from −20°C to 60°C (−4°F to 140°F). Add the waterproof timer for an exterior walkway that should switch itself on at dusk.
No — a person passing through the beam casts a shadow for the moment they are in it, and the projection is unaffected the rest of the time. What does wash it out is ambient light, which is why wattage matters more here than anywhere else.
Two, free, in full color and made from your artwork, with a proof before anything is cut. Design them bold: a floor projection is read by somebody walking toward it, usually from one direction, so orientation and simplicity matter more than fine detail.
Yes — the TriScope ∞ prism lens gives three projections from one gobo and the PentaScope ∞ gives five, which along a corridor reads as a designed repeating run. The light divides between them, so step the wattage up.
In about two minutes, by swapping the gobo. That is the whole argument against floor vinyl: a wayfinding scheme that changes the day a department moves, rather than the day the budget allows.
It is one of the better uses for it — keep-clear zones, walkway routes and safety messages that no amount of traffic can scuff off, and that can be repositioned when the layout changes.
1–2 weeks including your custom gobos, shipped free worldwide.
Every building has a floor nobody is allowed to write on, in the one place everybody is looking. Light writes on it, changes it in two minutes, and leaves nothing behind when you go. Join The Projection Revolution ∞
Source: Infinity Projectors manufacturer specification sheet. Recommended daily duty cycle is not separately spec\'d by the manufacturer for this line — the LED engine is rated for continuous operation over its listed life.
We offer Walking Light Projectors from 35W up to 200W. The higher the wattage, the more visible and impactful the light trails become.
Yes, but noise levels are low. Even larger models have fan systems that are unobtrusive in event environments.
With proper use (about 8 hours daily), they can last years. As with all projectors, extended runtimes may reduce lifespan.
Yes. Some effects projectors allow gobo customization, so you can combine branding with dynamic effects.
Yes. Rentals are available, generally costing about 40–50% of purchase price. For frequent use, buying is more cost-effective
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No. Regular dusting and safe storage are usually enough. Keep lenses clean for best results.
Yes. All Infinity Projectors products come with a 1 year warranty covering manufacturing defects.
Avoid projecting in direct sunlight or onto overly reflective surfaces, which reduce visibility of effects.
Yes. Bulk orders qualify for package pricing. Contact us for a custom quote.
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